AREA GUIDE

Kobe City, the capital of Hyogo Prefecture, is strategically located between Kyoto and Osaka, serving as one of Japan’s leading international port cities.
To the south lies Osaka Bay, bordered by Awaji Island to the west—celebrated in Japanese mythology as the birthplace of the nation—and by a coastal area to the east that features numerous well-known tourist destinations. Within the bay area, both Kansai International Airport (KIX) and Kobe Airport (UKB) provide convenient international access, making Kobe an ideal hub for global business events, meetings, and incentive programs.

The MUSEUM FICATION KOBE / JAPAN is a district-based MICE initiative that envisions the central area of Kobe City as a single, integrated museum.
Stretching from the Shinkansen hub at Shin-Kobe Station in the north to Kobe Airport in the south, the project showcases various unique venues as “exhibits,” curating immersive experiences that allow participants to explore and engage with the city itself.